Windhorse Farms

Terry Houston MBA 522-1b2 Professor Watson November 27, 2012 administrator Summary The contents of this case analysis include an overall take to provide you, Professor Watson, with an understanding of the commerce problem that Jim Drescher, owner of Windhorse turn, moldiness make in a matter of a few days. Without rehashing practically of the information that was explained inside the case, the bottom line is that Mr. Drescher and his wife must bring out how they intend to pass on reservation money owning the lift without them supervising the condescension any more(prenominal) than.The reason being, that they are reaching a point in their lives that hold retirement and realization that they will not be around forever. caper Statement Above much, the uttermostm is faced with a few primary(prenominal) ends as to how to attack this problem. Among these involve him deciding which product lines he needfully to heighten, maintain, and/or harvest. This case analysis will t ell apart what alternatives that Mr. Drescher should consider in going forward, considering the four filters (economic, environmental, social, and spiritual impacts) in conjunction with my recommendation on what I feel he should decide to do.Analysis of Situation Acadian Forest field The case highlights the importance of the Acadian forest domain. Throughout the life of Mr. Dreschers monomania of the farm, over 95 per cent of the harvesting in the region resulted from snub trees down, reservation it 1 of the 6 endangered forests in North America. This comes at an ethical and environmental cost for the farm. Because of the situation, the Dreschers have decided to implement sustainability practices within the region. Among these practices include educating the public about the situation and farm goals through Windhorse Farm School and having Open Farm Days.They also implemented constitutional gardening and alternative energy generation. Because of these newly adopted practices, market participation for continuity of such actions have increased and continuing to do so. timber Products Manufacturing Eco-Woodshop is the main source of income for Windhorse Farm, due to the differentiation and advantage of competition that the farm has. The Dreschers have low overhead costs because they own the farm lands, making it more than possible to make a solid income. Tonewoods Guitar instruments makes up the bountiful majority of wooden instruments made.Of those guitars, those made from red spruce tonewood proved to be the money makers. Yet still, producing these instruments added the economic and social costs of cutting more and more trees down. In addition, it would take the farm to sell about cc tops annually just to break even, while in their best(p) year, theyve sold only 25. Having even the opportunity to be successful in this market requires Mr. Drescher to hire a subject matter expert/ presidential term that had beliefs consistent with the culture of the rest of the farm as well as alternative tonewood that would sell, costing even more money. Evaluation of AlternativesWithin the case, Mr. Drescher understands that the bulk of what his decision comes down to is of two categories. With regards to tonewood, he had to decide if itd be ameliorate to grow the business or exit the market entirely. Growing the business required careful planning for the future. He also needed to identify the marketing of construction/architectural products. Doing so would require him to either grow the business, leveraging green products, or sell, thus making the business action more of a raw material supplying role. Decision/ tribute Theres obviously a lot going on within each option.However, it is in my humble opinion that Mr. Drescher and Windhorse Farm should continue its current operation with its Eco- Woodshop. For many years now, the operation has proven to be profitable, allowing the business to stay afloat. Along with the successful application of th e various sustainability practices Ive previously mentioned, there proves to be a bright future for the farm. Accordingly, making the public aware of important environmental factors of sustaining a forest region and providing green alternative avenues to do so will only purify the external and internal morality of the farm, in consideration of the four filters. entirely testing the waters for guitar production will not prove to be enough in considering tonewood. In comparison to the Eco-woodshop operation, tonewood business success is far riskier. Even in considering another organization that can take the manoeuver for Mr. Drescher to do well in this business, it would still come at more of a four filter cost than the Eco-woodshop operation and its sustainability practices ever could. barely put, the majority of the culture for the farm would need to change completely, which is something I entrust Mr. and Mrs. Drescher are not willing to do.